top of page
IMG_1766.jpg

Awesome water

Company: South West Water

 

Not many people think about the water that comes out of their taps. In the UK, customers have no choice who they get water from. But there's challenges in the water and wastewater industry that require customer action; helping to stop blockages, reducing water use, reporting leaks etc.

Outcome: I was responsible for the community strategy at South West Water. I created a new community offering to help shift the way customers, and future customers, engaged with South West Water. Creating a unique experience, doing something interactive, fun, and reaching out to customers beyond a traditional transactional relationship. This new experiential strategy to community engagement was based on South West Water's core services and was key in shifting perception of the brand and supported behavioural change initiatives such as reducing blockages. As well as creating the strategy, I sourced and managed a local company to develop the concepts, and build the interactive modules. I designed several of the finalised modules and managed this project up to implementation, another team was responsible for delivery within the community. The awesome water events won awards at regional shows.

Year: 2021- ongoing. I worked on this project whilst employed at Pennon Group Plc, the parent company of South West Water, the intellectual property of this project belongs to Pennon Group Plc.

You scrolled this far down my site?!

Thanks for visiting - Jess

  • Twitter
  • LinkedIn
  • Instagram
bottom of page